The Story of SADÉ
SADÉ is a Nigerian-owned jewelry brand that offers non-tarnish, handcrafted accessories that let you express your unique style effortlessly.
This brand was born from a deep love for style and a desire to create something different and meaningful.
From a young age, our founder, Folashade Amosu, always had an eye for fashion and would blend pieces together to express her unique personality. But living in a place where access to affordable, high-quality accessories was limited, the vision for SADÉ began to take shape.
“SADÉ isn’t just about jewelry, it’s about giving people the freedom to express themselves. I want everyone to feel like they can discover and create their style, no matter where they are or what they’re wearing.”
At SADÉ, we believe that jewelry shouldn’t just be an accessory, it should be an extension of your personality.
SADÉ’s Promise to You
In a world full of jewelry options, we noticed some frustrations. Many accessories lose their shine after a few wears, and too often feel limited to a particular look. There is also the belief that quality and unique designs must cost a fortune.
At SADÉ, we said “No more.”
Jewelry should be as enduring and versatile as the people who wear it. That’s why we provide affordable, high quality, non-tarnish jewellery that’s as durable as it is beautiful. These accessories are designed to adapt to your every mood and style. Whatever the occasion is, SADÉ fits in, yet stands out.
And we don’t just talk about quality, we guarantee it. Every piece comes with a 6-month warranty. If it tarnishes, you’ll get a refund or an exchange. It’s our way of ensuring you can trust what you wear.
Yours, Folashade
Folashade Amosu is the founder and the heart behind SADÉ, and her journey has always been about style and identity.
Born in Nigeria, and raised in a Yoruba household that attended a lot of family gatherings and parties, Folashade understood the importance of accessorizing to make a statement. Also, as a young adult who attends a variety of events, she knows firsthand how much accessories can elevate your look. It’s no surprise that she’s a guru at putting clothing items and accessories together, to create looks that always get her compliments. Yet, she always felt limited by what was available.
Determined to create a solution, she birthed the idea of SADÉ. To Folashade, SADÉ is more than just a jewelry brand, it’s a movement. A celebration of individuality, and a way to help others discover their own unique style.
Folashade is not just building a brand, she’s building a community for individuals who want more from their accessories, who value quality and individuality, and who believe their jewelry should be as dynamic as they are.
TESTIMONIALS
